PricePanda passes over 1,000,000 people to online partner shops

17 JANUARY 2014
Summary
Berlin/Singapore January 17th 2014 – PricePanda, the leading price comparison website in South-East Asia, has converted over 1,000,000 million people to shop online all over South-East Asia since its launch in 2012. This milestone is just the first step into the start of a successful new year. This year, e-commerce will continue to be one of the fastest growing markets in South-East Asia and especially the online marketers will see great potential in this region.

Berlin/Singapore January 17th 2014 – PricePanda, the leading price comparison website in South-East Asia, has converted over 1,000,000 million people to shop online all over South-East Asia since its launch in 2012. This milestone is just the first step into the start of a successful new year. This year, e-commerce will continue to be one of the fastest growing markets in South-East Asia and especially the online marketers will see great potential in this region.

According to a study by Accenture, there are expected to be 194M new internet users are by the end of 2020. Thanks to mobile technologies online shoppers can now gain an upper hand in comparing the broad online product range. In addition to this, PricePanda creates transparency and enables customers to find the best online offers right away. The ever-growing role of M-Commerce in South-East Asia has shown people´s desire to do their entire internet surfing on their mobile devices. Yet South-East Asians overall desire for digital drive varies among each country between 55% to 79% - far above the global average of 31%.

Christian Schiller, Global CEO of PricePanda, recently stated: “This year, we can expect to scale rapidly and reach further milestones. And converting 1M people to our partner shops is just the beginning. We are confident to face new challenges arising from the upward movements in Southeast Asia´s e–commerce market by inventing innovative ideas, better services and enlarging our market shares. The growth of m-commerce participation in the South-East Asia market shows the eagerness of consumers to take advantage of online opportunities. There is a clear demand for our services, especially helping customers to keep track of the increasing range of online product offers and to connect them with online merchants.”

About PricePanda

PricePanda (www.pricepanda.com) was founded in 2012 by Christian Schiller and Louis Iskandar and is currently available in Mexico, Malaysia, Philippines, Indonesia and Singapore. PricePanda is continuously striving to provide its customers with the lowest prices on a transparent price-comparison platform. In addition displaying detailed reviews about consumer electronics including: mobile phones, software, TV, audio kits, health & beauty products and many more, PricePanda regularly updates their website. Furthermore, PricePanda is available on the go for all iOS and Android devices.


For more information, please visit: www.pricepanda.com

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About Rocket Internet

Our Mission: To Become the World's Largest Internet Platform Outside the US and China

We intend to create an Internet giant where none exists today. We strive to own the mobile homescreen with a view to maximizing our share of consumer online spending in our fast-growing markets. We identify and build proven Internet business models and transfer them to new, underserved or untapped markets, mainly outside the United States and China, where we seek to scale them into market leading online companies. Started in 2007 Rocket Internet today employs more than 20,000 people across our network of companies, which operates in more than 100 countries on 5 continents.

Our Focus

We build online business models that satisfy basic consumer needs mainly across three focus sectors. Our e-commerce companies include retail companies in the areas of fashion, general merchandise, home and living, office supplies and food and groceries. Our marketplace companies seek to displace traditional supply chains by creating venues where buyers and sellers can transact directly, and include real estate and car online classifieds, travel and transport, and food delivery companies. Our third sector, financial technology, includes companies that focus on bringing together borrowers and lenders in regions and segments that are underserved by traditional banks, particularly in the consumer and small and medium-sized enterprise segments, and on facilitating payments.

Our Strategy

As part of our global strategy, we have created regional Internet groups in Africa, Asia Pacific, Latin America and the Middle East in order to bundle local market and business model insights, facilitate regional commercial, strategic and investment partnerships, in particular with mobile telecommunication providers, enable local recruiting and sourcing and accelerate the regional rollout of our companies. We have developed proprietary technology where we believe it provides our companies with a competitive advantage. Our proprietary technology is highly flexible and scalable and provides our companies with significant cost and speed advantages, particularly during their initial rapid launch and rollout processes.

Our Platform

Our platform has enabled us to build a large, global network of companies and has historically put us in a position to launch more than 10 new companies every year through application of a standardized business model identification and development process. Every new company that we start accelerates the virtuous circle of synergy creation among our companies. The larger the size of our network of companies, the more significant our opportunity is to benefit from synergies and network effects with respect to our suppliers, solution providers, customers and employees.

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